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Assoc. Prof. Dr. Đinh Thị Thuý Hằng

Dean of Faculty, Senior Lecturer

Biography coming soon. A short professional summary of this faculty member will be published here.

Research Interests

Public RelationsCorporate CommunicationsAdvertisingBrand ManagementContent Marketing

Publications(9)

  1. Conference Paper2024
    A Proposed research model investigating the impact of communication on brand equity in Vietnam's higher education institutions

    Dinh Thi Thuy Hang

    Peoceedings of the 4th International Conference on Marketing in the connected age, pp. 765-779